https://www.jakethecopywriter.com/aboutjake daily 1.0 2022-03-28 https://images.squarespace-cdn.com/content/v1/5e66d33c0a721c634c5b5b04/1583801334860-8QNJNHD9HXL0VXNJ598F/Headshot.jpg Who Am I? - Who am I? My parents named me after Jake Blues from the Blues Brothers. Those are some big shoes to fill. The world expected everything from me. That's why after graduating from Southern Methodist University in Texas, the best damn country in the world, I packed my TravelPro Flight Crew 5 Rollerboard and headed for New York. Like so few my age, my wildest fantasy came true. I'm a mid-level copywriter. I'm an analog man immersed in the digital space. My life is banners, emails, and landing pages. And I wouldn't have it any other way. In my tenure as the sharpest-dressed and least confident writer at Area 23, I've applied my craft to the madness of launches and the boundless opportunity of award-winning halo projects. Some say I've reached the absolute pinnacle of my career - but I'm just getting started. https://www.jakethecopywriter.com/airport-reviews daily 0.75 2023-10-27 https://images.squarespace-cdn.com/content/v1/5e66d33c0a721c634c5b5b04/1583885774997-0A6O7YHGQYX860MOR3ZJ/IAD.jpeg Airport Reviews - Washington Dulles International Washington Dulles (IAD) is a stunning airport. Like a great work of art, it’s beautiful. Its structure is carefully considered, its form evokes emotion, and it’s fundamentally flawed. Dulles was the last significant design from legendary architect Eero Saarinen. Saarinen’s uncompromising vision and eye for detail is clear in the main terminal’s spectacular roof. Massive glass curtain walls and kiosk-mounted amenities allow the roof to ascend as a single, unblemished curve without lights, speakers, or sprinklers. Thanks to an efficient underground security system, there are no lines on the main floor and the structure buzzes with movement. A gorgeous underground rail system between terminals was built a few years ago, finally relegating the once cripplingly slow mobile lounge buses to a comedic footnote. Despite all this, IAD will never reach the status of America’s great airports. IAD is some 30 miles away from the city it serves, and relies on a spotty system of buses. This limits IAD’s traffic to international flights and the few passengers who value IAD’s beauty over DCA’s convenience. Nevertheless, IAD is the only midcentury American airport that still truly functions after nearly six decades of operation. LAX’s Theme Building and JFK’s Pan AmWorldport and TWA Flight Center are either inoperative or razed. And yet IAD’s cantilevered roof continues to soar, as it will for decades to come. https://images.squarespace-cdn.com/content/v1/5e66d33c0a721c634c5b5b04/1583885894882-39999JTZG6KPEXDH0TTY/JFK.jpeg Airport Reviews - New York John F. Kennedy International When traveling through John F. Kennedy International Airport (JFK), this reviewer felt a twinge of solemnity. Opened just after the War, the airport formerly known as Idlewild was the class of the world during the waxing stages of the Jet Age. Today, this airport yearns for a renaissance. At its height, JFK was home to 10 glamorous terminals, each an architectural marvel in their own right. Now those still standing are crumbling from neglect and overuse. There are remnants from air travel's romantic era still visible - mid-mod light fixtures at Delta, the decaying overhangs at United, and the rubble of the timeless Pan Am Worldport. Now obscured by signage and scaffolding from construction never to be completed, these remnants are a sad reminder of what was. Once an international icon, JFK struggles to stay modern. With hideously outdated infrastructure and a raft of new problems every year, no relief appears to be in sight. Simply put, it is the Cleveland of airports. https://images.squarespace-cdn.com/content/v1/5e66d33c0a721c634c5b5b04/1583886770106-SZ3QCUQW5MZB3NEV9SFZ/BNA.jpeg Airport Reviews - Nashville International With a pleasant atmosphere and plenty of local stores, Nashville International Airport (BNA) is undeniably charming. However, its outdated decor and carpeted terminal beg for a refresh. The result is a bit like a professor in a tweed suit. It's a little old-fashioned, but does it really need to be in style? https://images.squarespace-cdn.com/content/v1/5e66d33c0a721c634c5b5b04/1583886748603-ZV8AS4J3MKIRYKBWGIYB/ATL.jpg Airport Reviews - Hartsfield-Jackson Atlanta International Those prone to high blood pressure or panic attacks are advised to avoid Hartsfield-Jackson Atlanta International Airport (ATL). Upon exiting an aircraft, travelers are greeted by a tsunami of people no less lost than them. Not since the fateful Hindenburg Disaster has the phase "Oh the humanity" been so applicable. Though the airport sprawls across miles of Georgian land, its narrow halls and short ceilings cocoon its patrons with a perpetual sense of claustrophobia. Reliability is another area where it struggles. Gate changes and missed connections are always a part of the song and dance at ATL. And that's on a clear day. Snow and sleet are more paralyzing to Atlanta than polio was to Franklin Roosevelt. Constant efforts to renovate and improve the airport's facilities have been remarkably underwhelming. As a result, ATL is much like IH-35: Always under construction, yet never getting better. https://www.jakethecopywriter.com/the-work-logo-design daily 0.75 2023-10-26 https://images.squarespace-cdn.com/content/v1/5e66d33c0a721c634c5b5b04/1583897577316-4O7Q8IOOEWJVTNCR9Y7B/lovefield.jpg The Work: Logo Design - Love Field Love Field (DAL) is an intercontinental airport in Dallas, Texas. The heart motif is both a nod to the airport name and Southwest Airlines, who operate 18 of the airport’s 20 gates. An aircraft on takeoff looks upward at the many possibilities air travel allows. https://images.squarespace-cdn.com/content/v1/5e66d33c0a721c634c5b5b04/1583898403322-WUYTKYTDDAE1UV6YOT1C/Rebellionlogo.jpg The Work: Logo Design - Rebellion Watches Rebellion is an horological renegade. They craft sleek, innovative watches that fly in the face of the traditional styles from brands such as Rolex and Omega. In this logo, Rebellion is the challenger - a small, defiant arrow pointing upward against the traditional watchmakers. The red reflect’s Rebellion’s Swiss heritage. https://images.squarespace-cdn.com/content/v1/5e66d33c0a721c634c5b5b04/1583898943836-97ZVTF9XXIEBA94BHAVZ/MetLogo.jpg The Work: Logo Design - The Metropolitan Museum of Art An attempt make justice for atrocity that is the Met’s current logo. Five interlocking diagonal stripes make up the logomark, which can easily be extrapolated for use on merchandise. Three stripes are the primary colors from which all colors are created. Art is created when these stripes intersect. The black stripes represent the Met’s location at 5th Avenue and the 86th Street Traverse. A modern serif for the wordmark balances out the modernity of the logomark.